Amma Vadi/Long Grain Matta rice

Amma Vadi is a brand of Palakkadan Matta Vadi rice, a parboiled, coarse, long-grain red rice from Kerala known for its nutty, earthy flavor, chewy texture, and vibrant reddish hue due to its bran layer. It is rich in fiber, magnesium, and other nutrients, and is a staple in South Indian cuisine, especially for traditional dishes like biryanis and curries.